Unlocking Digital Success with Panzi Digital: A Conversation with Micah Lotemo
In this episode of the Small Business Breakthrough Series, we explore the world of digital marketing with Micah Lotemo, co-founder of Panzi Digital, a company dedicated to helping small and mid-sized businesses enhance their web presence and marketing strategies. Micah discusses the company's focus on web design, SEO, and social media marketing, along with their boutique approach that sets them apart from others. He shares insights into the challenges and dynamics of the digital marketing industry, emphasizing the importance of agility and adaptability in the face of evolving technologies, including AI. Micah also opens up about his personal journey from a software engineer to a digital marketing specialist and shares advice for staying ahead in the ever-changing digital landscape. Tune in to gain valuable tips and strategies for taking your business to the next level. 00:00 Introduction to the Small Business Breakthrough Series 00:28 Meet Micah Lotemo of Panzi Digital 00:47 Understanding Panzi Digital's Services 02:50 Target Audience and Success Stories 04:38 Founding Story of Panzi Digital 06:15 What Sets Panzi Digital Apart 08:04 Challenges in the Digital Marketing Industry 10:35 Future of Digital Marketing 14:20 Lightning Round with Micah Lotemo 16:49 Conclusion and Contact Information